Jagriti Yadav. UX Researcher, Designer, Strategist.

Jagriti smiling in blue shirt
Deloitte building with employee badge
Jagriti ideating on sticky notes
Jagriti holding a snowball in the snow
Jagriti at Parsons School of Design
Jagriti with pink neon glasses
6+ YEARS OF EXPERIENCE

I don’t stop at the insight.

I uncover what’s really happening, connect patterns across users and systems, and turn complexity into clear direction for what to solve, what to prioritize, and what to build.

More about me
Deloitte
Parsons
IndusInd Bank
Axis Bank
CreateBytes
Edly
YugYog
NIFT
Deloitte
Parsons
IndusInd Bank
Axis Bank
CreateBytes
Edly
YugYog
NIFT
Figma
Public Policy Lab
Future Meets Present
Climate
Pinterest
Louis
Khai
Figma
Public Policy Lab
Future Meets Present
Climate
Pinterest
Louis
Khai

Selected Work

RETAIL BANKING PLATFORM

Redesigning Digital Banking for 39M+ Users

A research - led transformation of authentication, card management, and the everyday banking experience.

UX RESEARCH // UX DESIGN // DESIGN STRATEGY // FINANCIAL SERVICES
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Deloitte Digital Innovation
DOCUMENT MANAGEMENT SYSTEM - LEGAL // ENTERPRISE // WORKFLOW

Streamlining Complexity

Designing a workflow ecosystem for one of India’s leading law firms.

UX RESEARCH // PRODUCT DESIGN // SERVICE DESIGN // DESIGN STRATEGY
ORGANIZATIONAL DESIGN // SYSTEMS THINKING // WORKFLOW DESIGN
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Streamlining Complexity

Making Long - Term Thinking Operational

Embedding futures thinking into Public Policy Lab's project workflow.

UX RESEARCH // DESIGN STRATEGY // SERVICE DESIGN // FUTURES THINKING
ORGANIZATIONAL DESIGN // SYSTEMS THINKING // WORKFLOW DESIGN
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Making Long - Term Thinking Operational
FINTECH // TRUST INFRASTRUCTURE

Designing Trust in Gen Z Investing

Trust Atlas surfaces credibility, incentives, and risk at the moments that shape financial decisions.

UX RESEARCH // UX DESIGN // DESIGN STRATEGY // SERVICE DESIGN //
BEHAVIOURAL INSIGHTS // SYSTEMS THINKING
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Designing Trust in Gen Z Investing

Beyond the pixels

My curiosity has taken me to some pretty interesting places.

A month and a half traveling solo through South India. Conversations with people I may never have met otherwise. Ethnographic research with Ilkal saree, Shivarapatna, and Suf embroidery artisans, including twenty days living and learning alongside women artisans in rural Rajasthan.

I travel to see new places, of course. But what stays with me are usually the people, the stories, and the little things I didn’t know I would notice.

Research was never something I only did at work. It is simply how I experience the world.

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